Saltwater Boys Company was born at my dining room table on Saint Simons Island, Georgia, in the summer of 2021. What started as a passion project to find cute, coastal-inspired clothing for my own boys has grown into something much bigger—and more meaningful—than I ever imagined.

In 2023, my husband joined the business full-time, making life at Saltwater Boys a true family affair. Together, we take so much pride in outfitting your family for all of your boys’ apparel needs.

Now in 2025, Saltwater Boys Co. can be found in major retailers across the country, as well as your favorite local children’s boutiques. Be sure to check out our Store Locator to find a retailer near you!

We also opened our flagship store on Saint Simons Island in 2023, and we’d love to welcome you when you visit the island.

Our family has called the Georgia coast home for over a decade. While we’re lucky to live in a year-round vacation destination, we also love sneaking away to the Gulf Coast of Florida any chance we get. Some of our favorite spots include Sanibel Island, Captiva Island, North Captiva, Anna Maria Island, and the 30A beaches. If sand and water are involved, we’re in.

What Makes Us Different

We focus exclusively on boys’ apparel—from 3 months to size 18/20—because we believe boys deserve thoughtfully designed, high-quality clothing that represents boyhood.

All of our pieces are designed in-house and produced in partnership with manufacturers we adore—people who prioritize quality just as much as we do. We also manage our own fulfillment, wholesale program, and customer service. So when you reach out to us, you’re talking to us—the real people behind the brand.

At Saltwater Boys Company, saltwater is more than just a phrase—it’s a way of life for boys growing up on the coast. It means chasing waves from sunrise to sunset, spending lazy days on the beach, and never minding that everything they own is covered in sand. They love it that way—and so do we.

Our mission is to create clothing inspired by the coast and designed especially for boys, with exceptional quality in mind. Nearly all of our designs are rooted in the places we live and love to travel. You’ll find little nods to the beach in almost every item we offer.

Each piece is thoughtfully crafted with outdoor play in mind—because we believe in helping boys spend more time outside and making sure they’re comfortable while they do it.

My hope is that long after your beach vacation is over, your little one will still reach for his favorite Saltwater Boys piece—and that it brings back memories you both will cherish for a lifetime.

If you’re in town, we’d love to welcome you to our flagship store on Saint Simons Island, Georgia.

📍 Open Monday–Friday from 10–4 and Saturdays from 10–5.

— Laci Steedley Hewett, Owner